YOUR FAVORITE UNDERWEAR STYLE. REINVENTED.
Luxurious and Comfortable, all day long
Who we are
TaniUSA got its start as an online retailer of high-quality luxury undergarments for men and women in 2015. We wanted to set a new standard for comfort and durability in the United States, something that we achieved quickly after our launch.
The high quality of fabrics we use to produce our undergarments and the incredible durability they offer is something that customers have never experienced in another brand. They have quickly come to associate the name TaniUSA with luxury and quality that they cannot find anywhere else.
The Champagne of Underwear
TaniUSA has been compared to Champagne very so often.
That's because TaniUSA is always modern, classic, and appropriate just like champagne. It also has the ability to turn any day into a celebration because it is special, indulgent, and luxurious. And it's perfect for any occasion: from a Pizza in Positano to a soiree at the Opera, from a trekking in Colorado to a date in N.Y. City.
“TaniUSA is in the business of underwear innovation and coming up with new ways to make underwear that feels like you're not wearing underwear.”
- GQ Magazine
Our Bestseller Products
Innovation and Comfort
All our fabrics, materials and finishes are carefully considered with no more than two things in mind: being the most comfortable, and been able to out-perform to create the best mens underwear?
We source only the highest grade of fabrics as well as innovative knitting and finishing techniques. The result is underwear, loungewear and thermal clothing that we guarantee is like nothing you’ve ever put on.
All of Tani fabrics and accessories are from Oeko-tex certified suppliers in the direct skin contact category: the textiles and fabrics are certified free of harmful chemicals and are safe for human use.
Benefits of Tani Fabrics
Not all underwear are created equal, learn more about the fabrics in our collections.
Micro Modal Air: Made entirely from sustainable natural resources, it’s thinner, softer than silk. and yet far more durable. it’s also highly functional, as the fabric’s natural properties wick moisture away from your skin to help keep you cool and dry. And even after repeated washing, the fabric retains its shape and color.
Micro Tencel: This is an extremely fine fabric created in Europe for high comfort and high performance. Despite its fine texture and soft hand, this fabric is a able to wick away 50% more moisture than cotton. It’s naturally hygienic and inhibits bacterial growth. Derived entirely from Eucalyptus, Tani underwear made with this fabric is so soft, it can be worn comfortably on the most sensitive skin.
Swiss Cotton: Only the best 3% of the cotton produced worldwide makes the grade. It is a soft and supple cotton that feels like luxury on your skin. It is woven on special knitting machines from extra long staple cotton from the U.S. and Egypt. Compared to Swiss Cotton™, your typical cotton underwear is essentially sandpaper.